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Privacy Policy


At EYEWEAR INSIGHT, we respect your privacy. We know it’s important to you and it’s important to us.

The Information We Collect

In order to make your experience at EYEWEARINSIGHT.com the best it can be, we need to collect certain personal information such as your name, address, phone number, email address and credit card information (through our gateway company Authorize.net). This makes it easier for us to contact you if we have questions about billing and shipping. It also helps us get your order to you as soon as possible.

We may ask for certain information such as a username, your first and last name, birthdate, phone number, profession and e-mail address when you register for an Eyewear Insight account, or if you correspond with us. We may also retain any messages you send, and may collect information you. We use this information to operate, maintain, and provide to you the features and functionality of the Service. We may also use this information to correspond with you, and to address any issues you raise about our Service.

We may receive information about you from third parties. For example, if you access our websites  through a third-party connection or log-in, for example, through Facebook Connect, by “following,” “liking,” adding Eyewear Insight, linking your account to the Eyewear Insight, etc., that third party may pass certain information about your use of its service to Eyewear Insight. This information could include, but is not limited to, the user ID associated with your account (for example, your Facebook UID), an access token necessary to access that service, any information that you have permitted the third party to share with us, and any information you have made public in connection with that service.

* You should always review, and if necessary, adjust your privacy settings on third-party websites and services before linking or connecting them to Eyewear Insight. You may also unlink your third party account from Eyewear Insight by adjusting your settings on the third party privacy settings page. If you unlink your third party account, we will no longer receive information collected about you in connection with that service.

We Automatically Collect:

We also collect information about your computer and web usage, such as your IP address, operating system, browser type, time and date of access, and the websites you visit before and after EYEWEARINSIGHT.com. This allows us to analyze our users’ behavior so we can improve our website and your overall experience.


Like most websites, EYEWEARINSIGHT.com uses cookies to identify users. Keeping track of your preferences, cookies make it possible for us to provide you with the content and products we think you’ll like most. Cookies are also the reason items stay in your cart after you leave our site. In addition, they’re used to populate your entire user name or email address in a field after you’ve only entered the first few letters. You always have the ability to erase or disable cookies by changing the preferences in your web browser (usually found in the Internet Options/Settings menu).

Note: Saving your prescription, or keeping the items in your cart will not be possible if the cookies are disabled.

We collect and use this analytics information in aggregate form such that it cannot reasonably be manipulated to identify any particular individual user.

The information EYEWEARINSIGHT.com gathers through cookies is never shared with third parties.

Some Super Geeky Things we Try to Do

When you use our ecommerce site we track  your online usage patterns. We also may use clear GIFs in HTML-based emails sent to our users to track which emails are opened and which links are clicked by recipients. This information allows for more accurate reporting and help us improve our service to you; by helping us identify what you might like from what we have sent you.

Browser Information

Log file information is automatically reported by your browser or mobile device each time you access our site. When you visit Eyewear Insight, our servers automatically record certain log file information. These server logs may include anonymous information such as your web request, Internet Protocol (“IP”) address, browser type, referring / exit pages and URLs, number of clicks and how you interact with links on Eyewear Insight, domain names, landing pages, pages viewed, and other such information.

User Location

When you access Eyewear Insight by or through a mobile device, we may access, collect, monitor and/or remotely store “location data,” which at this point does not include GPS coordinates (e.g. latitude and/or longitude) or similar information regarding the location of your mobile device. We get a basic city, state and country and this data may convey to us information about how you browse and use our site. This may not be available to us if, use or availability of location data is impaired or disabled.

How We Use Your Information

Sharing Information

We do not share any of the personal information you enter on our secure website with other companies excluding any subsidiaries and affiliates that we use. We don’t sell or rent our customer lists, or give your information to third parties.

We will only use this information to communicate with you about your order, unless you sign up to receive our emails.

If you receive our emails and no longer wish to, just let us know at info@EYEWEARINSIGHT.COM or by unsubscribing from our email list.

  • When promoting our site and to encourage engagement. We use your contact information to get in touch with you about offers that we think you would be interested in. We also use information we collect about you to make sure that you get the most relevant offers and promotions based on your interest in our products. You can opt-out of getting these communications as described above
  • We use information about you to help us improve our users’ experience, including by monitoring aggregate metrics such as total number of visitors, traffic, and demographic patterns.
  • We use the information that you provide us to provide you with a good user experience. This includes allowing you to log in to EyewearInsight.com, storing your eyeglass prescriptions, or store your favorite eyeglass frames as well as billing you when you make a purchase. We also use information we collect about you automatically to remember information about you so that you will not have to re-enter it during your visit or the next time you visit the site
  • We use information you provide us and information about you to make sure that your use of Eyewear Insight is customized to your needs. For example, after you have browsed certain styles we use a third-party to keep track of what you liked so that you can have quick access to it when you return
  • We do use your email and other information to contact you – whether it be to give you information about your order or to email you with a reminder about the frames you may have left in your cart when browsing EyewearInsight.com
  • We may use information about you – for security reasons - to monitor activity that we think is suspicious or potentially fraudulent, and to identify violations or this Privacy Policy or our Terms of Service.



Rest assured, your personal information is always safe, thanks to our HTTPS and SSL security protocols. We do not sell nor share any of your information.


Third-Party Links

If you click on a link for Facebook, Twitter or any other third-party website, you should know that EYEWEARINSIGHT.com’s privacy policy will not apply on those sites. It’s always a good idea to read the privacy policy of  that particular website if you’re concerned.


Information Changes

If we update our privacy policy, we’ll make the change very clear, right here on this page. If it’s a major change, we’ll email you to make sure you know about it.

If you’re ever unsure of how our privacy policy works, email us at info@EYEWEARINSIGHT.COM.  and we shall answer your questions promptly



If you have consented to the use of your information you may withdraw that consent at any time. Depending on the situation you can either withdraw your consent by emailing , info@EYEWEARINSIGHT.COM with GDPR as the Subject or you can call us directly to delete your account on file. Where we are using your information because of a legitimate interest to do so, you have the right to object to that use.

We are working on guest checkout and when we have that available you can choose that instead of saving your information on our site. However, shipping is not possible without access to your name, address, and phone/email.

Who we may share your information with

We may share your information with third-party service providers for the purpose of selling/shipping our products to you, or to improve our marketing efforts as outlined above . Those service providers will only be provided with access to your information as is reasonably necessary for the purpose that Eyewear Insight (Beyond Insight LLC) has engaged the service provider, and we will require that such third parties comply with this Privacy Policy and any applicable laws.

Some of the third parties that Eyewear Insight may share your personal information with include providers who assist Eyewear Insight with functions such as:

  • Billing
  • Customer support and customer management
  • Email services
  • Hosting and storage
  • Analytics
  • Delivery of physical products

Keeping your information safe

Eyewear Insight cares about the security of your information, and uses appropriate safeguards to preserve the integrity and security of all information collected through our website, Eyewearinsight.com.

To protect your privacy and security, we take reasonable steps (such as requesting a unique password) to verify your identity before granting you access to your account.

You are responsible for maintaining the secrecy of your unique password and account information, and for controlling access to your email communications from Eyewear Insight, at all times. However, Eyewear Insight cannot ensure or warrant the security of any information you transmit to Eyewear Insight or guarantee that information on our site, Eyewearinsight.com, may not be accessed, disclosed, altered, or destroyed.

Your privacy settings may also be affected by changes to the functionality of third party sites and services that you add to Eyewearinsight.com, such as social networks.

Eyewear Insight is not responsible for the functionality or security measures of any third party.


You have the control of your account information

You may update your account information by logging into your account and changing your profile settings. You can also stop receiving promotional email communications from us by clicking on the “unsubscribe link” provided in such communications. We make every effort to promptly process all unsubscribe requests. You may not opt out of Service-related communications (e.g., account verification, purchase and billing confirmations and reminders, changes/updates to features on Eyewearinsight.com, technical and security notices). If you have any questions about reviewing or modifying your account information, you can contact us directly at info@eyewearinsight.com


And always remember that you can OPT OUT of Tracking using your browser

Please refer to your mobile device or browser’s technical information for instructions on how to delete and disable cookies, and other tracking/recording tools. Depending on your type of device, it may not be possible to delete or disable tracking mechanisms on your mobile device. Note that disabling cookies and/or other tracking tools prevents Eyewear Insight or its business partners from tracking your browser’s activities in order to give you the service we feel you need, and for use in targeted advertising activities by third parties. However, doing so may disable many of the features such as, what frames you have browsed during your visit to Eyewearinsight.com or keeping your favorite frame on hand. If you have any questions about opting out of the collection of cookies and other tracking/recording tools, you can contact us directly at info@eyewearinsight.com


 Rights in respect of your Information

The laws of some countries grant particular rights in respect of personal information. We will do our best to fulfill these needs upon your specific request.

Users in those jurisdictions may have the right to:

  • Request a copy of your information;
  • Request that we correct inaccuracies relating to your information;
  • Request that your information be deleted or that we restrict access to it;
  • Request a structured electronic version of your information; and
  • Object to our use of your information;

If we are unable to resolve your request, or if you are concerned about a potential violation, you may be entitled to report the issue or make a complaint to the data protection authority in your jurisdiction.

Following termination or deactivation of your User account

We may keep your information as long as we need it to complete our valid purpose to keep it – such as legal and audit obligations or for backup and archival purposes.


Children’s Privacy

EYEWEARINSIGHT.com complies with the Children’s Online Privacy Protection Act of 1998, which prohibits collecting personal information from children under the age of 13. If it comes to our attention that we have unknowingly collected information from a child under the age of 13, we will delete it as soon as possible.

Lost or Stolen Information.

 You must promptly notify us if your credit card, user name, or password is lost, stolen, or used without permission. In such an event, we will contact our credit card processor Authorize.net and ask them to remove that credit card number, user name, or password from your account and update our records accordingly.